Free CRM for manufacturers, included when you register on SourceLoka
SourceLoka helps buyers across India find manufacturers and contact them directly. Register your company, get found by buyers searching for what you make, and manage every enquiry, from SourceLoka, IndiaMART, WhatsApp or calls, in a free CRM built for manufacturers.
Your company gets its own page in the directory. Buyers search by product and city, see what you make and where, and call, WhatsApp or email you directly. Add your logo, products, photos and capabilities so your page stands out.
Free listing, reviewed by hand
Your phone, email and website, shown as you choose
No middleman and no commission
2. Run every enquiry in the free CRM
Enquiries that reach you from SourceLoka, and from everywhere else, go into one pipeline with a next step on each. The CRM is a free extra for registered manufacturers, so you do not need another tool or subscription for it.
Pipeline, follow-ups, quotes and reports
Import your IndiaMART and TradeIndia leads
Private to people you approve
Register
Create a free manufacturer account with your work email.
Claim or add your company
Find it in the directory and claim it, or add it. An email on your website's domain is approved straight away.
Use the CRM
Add or import enquiries and plan the first follow-ups.
Enquiries arrive in five places, and orders are lost in the gaps between them.
IndiaMART and TradeIndia
Leads sit in each platform's inbox, with no record of who replied or what was quoted.
WhatsApp and calls
Requirements are buried in chats and call logs, on one salesperson's phone.
Email and trade shows
Visiting cards and email threads, followed up when someone remembers.
No follow-up date
The buyer who asked for a revised price never hears back, and orders from someone else.
The SourceLoka CRM puts all of them in one list, with a next step on every enquiry.
WHAT THE FREE CRM DOES
Enquiry management features for a manufacturer's sales desk
The pipeline, follow-up, lead-scoring, lost-reason and reporting tools of a full CRM, without the setup or per-user fees, and with the fields a factory needs.
Enquiry pipeline
New, contacted, qualified, quote sent, negotiation, won, lost. Each stage shows its count, total value and weighted value, so the week's work is on one screen.
Follow-up reminders
Plan the next call, WhatsApp, sample or visit with a date. Overdue and today are flagged, and open enquiries with nothing planned are listed, because those are the ones that go cold.
Win chance that learns
Each enquiry gets a win chance, estimated from its stage and then from your own won and lost history: which channels, priorities and kinds of enquiry turn into orders. Set your own figure whenever you know better.
Quote tracking
Record each quote and revision with its amount, validity and status: sent, accepted, rejected or expired. A sent quote moves the enquiry to “Quote sent” for you.
Lost-reason analysis
Mark an enquiry lost with a reason (price, delivery time, minimum order, specification, no reply, another supplier) and see which one costs you most.
Lead source reports
Enquiries, orders, win rate and won value for every source: SourceLoka, IndiaMART, TradeIndia, Justdial, your website, WhatsApp, trade shows and referrals. Compare it with what each platform costs you.
One record per buyer
A buyer who wrote on IndiaMART and later on WhatsApp is joined into one buyer by phone, email or company, with every enquiry, quote and order together.
Import your existing leads
Upload a CSV from IndiaMART, TradeIndia or a spreadsheet. Columns are recognised by name and repeats are skipped, so importing the same file twice is safe.
WhatsApp and email templates
Thank-you, quote sent, follow-up, sample dispatched and order confirmed messages, filled in with the buyer and product. One tap opens WhatsApp or email to send.
Forecast and reports
Six-month forecast by expected close date, weighted by win chance. Monthly enquiries against orders, days to win, average order value and quote acceptance.
Priority, tags and owners
Star the urgent ones, tag enquiries (export, repeat buyer, drawing received) and assign each to a colleague who manages the company with you.
Filters, list view and export
Filter by follow-up, owner, source, stage, priority or tag. Sort the full list, and export any view to CSV for Excel.
MADE FOR MANUFACTURING
The details a factory asks for, built in
General CRMs are built for selling software subscriptions. Here, an enquiry has the things you need before you can quote, and samples and site visits are first-class follow-ups.
Product and quantity
Delivery location
Needed-by date
Drawing, material and grade notes
Source, campaign and lead ID
Expected value and close date
Samples and site visits as follow-ups
Quote number, amount and validity
Free manufacturer CRM compared with spreadsheets and general CRMs
Comparison of spreadsheet and WhatsApp tracking, a general-purpose CRM and the SourceLoka CRM
Feature
Spreadsheet and WhatsApp
A general-purpose CRM
SourceLoka CRM
Every enquiry channel in one place
Follow-up dates and reminders list
Manual
Quote revisions per enquiry
Often a sales add-on
Lost reasons and win rate by channel
Needs setting up
Fields for quantity, delivery place and needed-by date
Custom fields
Import from IndiaMART / TradeIndia CSV
Column mapping
WhatsApp follow-up templates
Often a paid add-on
Cost
Free
Usually per user, per month
Free for listed companies
What a general-purpose CRM offers depends on the product and plan. What the SourceLoka CRM does not do: read your email inbox, place calls, or send messages for you.
Only people approved to manage your company can open your CRM. Buyer names, phone numbers, quotes and notes are never shown on public pages or to other companies, and they are not sold. You can export everything at any time.
Free CRM for manufacturers: common questions
What is SourceLoka?
SourceLoka is a directory of Indian manufacturers. Buyers search by product and city, open a company's page and contact it directly by phone, WhatsApp or email. There is no middleman and no commission on orders. Listing a company is free.
Is the CRM really free?
Yes. It comes with a free SourceLoka manufacturer account for companies listed on SourceLoka. There is no card to enter and currently no paid tier for the CRM.
How do I get the free CRM?
Register a free manufacturer account, then claim your company page (or add your company if it is not listed yet). If your work email is on your company's website domain, approval is immediate; otherwise we check it by hand. The CRM opens once your company is approved.
Do I have to be listed on SourceLoka to use the CRM?
Yes. The CRM is a free extra for manufacturers registered on SourceLoka, so you also get a company page that buyers can find in search and in the directory.
Who can see my enquiries?
Only the people approved to manage your company. Enquiries, buyer contacts, quotes and notes are private: they are never shown on your public page or to other companies, and SourceLoka does not sell them.
Can I use it for enquiries from IndiaMART, TradeIndia or Justdial?
Yes. Add enquiries one by one, or export your leads from those platforms as CSV and import them. Each enquiry keeps its source, so the reports show which platform brings orders.
Can my sales team use it too?
Yes. Everyone approved to manage your company shares the same CRM. Enquiries and follow-ups can be assigned to a person, and the follow-up list can show just your own or the whole team's.
How is the win chance worked out?
At first it uses the usual chance for each stage. Once you have at least six closed enquiries (with at least two won and two lost), it also learns from your own history, such as which sources and priorities win more often, and blends that with the stage. You can always set your own figure.
Can I get my data out?
Yes. Export any filtered view as a CSV file that opens in Excel or Google Sheets.
Does it send messages for me?
No. Templates open WhatsApp or your email app with the message filled in, and you send it yourself, from your own number or address. Nothing is sent to buyers without you.
List your company. Get found. Follow up every enquiry.
Free for every manufacturer registered on SourceLoka.